Books

Understanding Media

Name: Understanding Media
Author: Marshall McLuhan

by Marshall McLuhan

1964•Documentary•362 pages

Taste attributes: documentaryfresh & originalheavyrealisticintricatebig & variedemotive & stirringsocial commentary

See which match your taste

Boxlist takeA grounded non-fiction book that is inventive, weighty and moving. Best if you like real life over fantasy.

Taste details

Pace: balanced · Originality: very fresh · Tone: balanced · Weight: heavy · Realism: true to life · Story: balanced · Structure: balanced · Look: balanced · Scale: balanced · Emotional punch: stirringHow we score

Open Library rating

4.0 / 5

6 ratings

Your matchTake the taste test to see your match

About This Book

The author examines all types of communication including photographs, ads, games, television, radio, telephone, comics, numbers, money, clothing, movies, recordings, housing, and weapons.

Description: Open Library

Characteristics

Where this book sits on each taste spectrum

SlowPACEFast

FamiliarORIGINALITYOriginal

DarkTONEWholesome

LightWEIGHTINESSHeavy

FantasyREALISMRealistic

SimpleINTRICACYIntricate

Non-LinearLINEARITYLinear

UnderstatedSTYLEStylised

IntimateSCALEEpic

RestrainedEMOTIONIntense

Genres and themes

DocumentarySocial commentary

Subjects

CommunicationCommunication and trafficMass mediaTechnology and civilizationCommunication and technologySocial aspectsSocial aspects of CommunicationSocial aspects of Mass media

Details

Author: Marshall McLuhan
Published: 1964
Pages: 362
Taste scores: How we score
Source: Open Library

How book matches work

Books are scored on the same ten characteristics as films and matched with the same formula and your own match bands. Book scores are estimates, made from Open Library subjects and descriptions plus an AI reading.

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