The Fortune at the Bottom of the Pyramid
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The Fortune at the Bottom of the Pyramid

by C. K. Prahalad

2004•Documentary•432 pages

Taste attributes: documentarybusinessfresh & originalheavyrealisticlinearglossybig & variedempowerment/personal growthsocial commentaryhuman spirit/resilience/survival

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Boxlist takeA realistic, serious non-fiction book, otherwise balanced. Best if you like depth over escapism.

Taste details

Open Library rating

4.0 / 5

1 rating

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About This Book

The world's most exciting, fastest-growing new market?It's where you least expect it: at the bottom of the pyramid. Collectively, the world's billions of poor people have immense entrepreneurial capabilities and buying power. You can learn how to serve them and help millions of the world's poorest people escape poverty.It is being done—profitably.

Description: Open Library

Characteristics

Where this book sits on each taste spectrum

SlowPACEFast
FamiliarORIGINALITYOriginal
DarkTONEWholesome
LightWEIGHTINESSHeavy
FantasyREALISMRealistic
SimpleINTRICACYIntricate
Non-LinearLINEARITYLinear
UnderstatedSTYLEStylised
IntimateSCALEEpic
RestrainedEMOTIONIntense

Genres and themes

DocumentaryBusinessEmpowerment/personal growthSocial commentaryHuman spirit/resilience/survival

Subjects

BusinessEconomic aspects of GlobalizationEconomic assistanceGlobalizationInternational business enterprisesNon-governmental organizationsNonfictionPoor

Details

Author
C. K. Prahalad
Published
2004
Pages
432
Taste scores
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How book matches work

Books are scored on the same ten characteristics as films and matched with the same formula and your own match bands. Book scores are estimates, made from Open Library subjects and descriptions plus an AI reading.

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