Made to Stick
Books

Made to Stick

by Chip Heath

2007•Documentary•291 pages

Taste attributes: documentarybusinesspsychologicalslowheavyrealisticintricatelinearglossyenclosedempowerment/personal growthsocial commentaryunlikely connections

See which match your taste

Boxlist takeA realistic, contained non-fiction book, otherwise balanced. Best if you like close-up stories over spectacle.

Taste details

Open Library rating

4.0 / 5

25 ratings

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About This Book

Mark Twain once observed, "A lie can get halfway around the world before the truth can even get its boots on." His observation rings true: Urban legends, conspiracy theories, and bogus public-health scares circulate effortlessly. Meanwhile, people with important ideas--business people, teachers, politicians, journalists, and others--struggle to make their ideas "stick." Why do some ideas thrive while others die?

Description: Open Library

Characteristics

Where this book sits on each taste spectrum

SlowPACEFast
FamiliarORIGINALITYOriginal
DarkTONEWholesome
LightWEIGHTINESSHeavy
FantasyREALISMRealistic
SimpleINTRICACYIntricate
Non-LinearLINEARITYLinear
UnderstatedSTYLEStylised
IntimateSCALEEpic
RestrainedEMOTIONIntense

Genres and themes

DocumentaryBusinessPsychologicalEmpowerment/personal growthSocial commentaryUnlikely connections

Subjects

BusinessNonfictionPsychiatry & PsychologyPsychologySocial psychologySuccess in businessInterpersonal communicationMemetics

Details

Author
Chip Heath
Published
2007
Pages
291
Taste scores
How we score
Source
Open Library

How book matches work

Books are scored on the same ten characteristics as films and matched with the same formula and your own match bands. Book scores are estimates, made from Open Library subjects and descriptions plus an AI reading.

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